London FA will continue to spread a positive message of Respect across youth football throughout the 2019/20 season and beyond.
The ‘We Only Do Positive’ campaign – part of The FA’s wider Respect initiative – will return for the beginning of the youth football season this weekend following a successful 2018/19 season helping to create a positive environment for players on- and off the pitch.
The campaign aims to highlight the importance of positive behavior on and off the pitch for young footballers, educating parents and coaches on their role in creating a fun, safe and inclusive environment for children to play the game.
Results from last season showed increased awareness of the Respect initiative amongst all grassroots participants and, in particular, within youth football, with widespread positive feedback from over 200,000 coaches and club officials and 86% saying fixtures are now being played in a positive environment.
The FA’s wider Respect initiative launched in the 2008 after a build-up of behavioural problems in the National Game. Other recent campaigns include 21 Days of Positivity, which was taken up by thousands of coaches across the country and supported by England Manager Gareth Southgate and players across England’s senior teams.
Paul Bickerton, Chief Executive Officer at London FA, said: "The Respect campaign is important for London FA and across the country – particularly in youth football. Positive encouragement is crucial in giving young people confidence and enabling them to develop their skills in a fun and safe environment. The priority remains on ensuring young players can flourish and enjoy the game they love."
For more information on The FA’s Respect campaign, please visit www.thefa.com/get-involved/respect